In 1993, the Pacific Northwest witnessed an outbreak of the pathogen Escherichia coli (E. coli) 0157:H7 from undercooked, contaminated hamburgers served at Seattle-area Jack in the Box fast-food restaurants (Golan et al. 2004). This foodborne illness outbreak was significant due to the age and number of those it affected. The E. coli pathogen made close to 500 people sick. Three children died as a result of the E. coli outbreak, including the author’s 17-month-old son, Riley. As a result of this tragedy, the author and his wife spoke up for change and for consumer education on the importance of food safety on national television and in Washington, D.C. To honor the life of their son, they committed time and energy to help develop policies, regulations, and education programs about E. coli.